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Creative Services & Content Specialist

Company: Crystal Mountain
Location: Kent
Posted on: June 9, 2024

Job Description:

Please note, this position is located at Crystal Mountain Resort in Enumclaw, WA

Year Round

Join our team of big mountain adventurers at the largest ski resort in Washington! Here at Crystal, it's more than our work. It's our passion for the guest experience, the outdoors, and the community that bring us together at the end of the tree-lined road. We come from near and far to be up on the mountain because it's an experience you just don't get anywhere else. Events are always on the calendar and friends are always down to play. Work in the beautiful National Forest, neighboring Mt. Rainier, as a premier Ikon Pass destination with a whole lot of stoke to share.

JUST LIKE THE TREES, WE ARE GROWING! Apply today to grow your mountain roots with us- whether you are looking to escape the city, expand your skills, or progress in the ski industry, we have a variety of roles for hard-working and enthusiastic team-players. Find your line, join our team!


Employee perks:

  • Free Alterra season pass (unlimited, direct to lift at all Alterra resorts)
  • + Free Alterra season pass for spouse and dependents 25 & under
  • 50% off window ticket price at IKON partner resorts
  • Free access to Alterra Mountain destinations during time off
  • Free ski-referral letters for employees to use at other mountain resorts during time off
  • Discounted friends & family day-ski vouchers (Up to 85% off)
  • Discounts on Ski & Snowboard Lessons
  • Discounts on Ski & Snowboard Rentals
  • Discounts on Gear Tune-Ups
  • Discounts on Food & Beverage
  • Discounts at Crystal Mountain Retail shops
  • Free Crystal branded swag
  • Pro deals on gear with 100s of brands
  • Discount Marketplace
  • Deals on accessories, auto, electronics, entertainment, fitness, food, home, pet supplies, travel, and more
  • Employee-only Night Skiing events
  • Employee Housing available, on-mountain and off-mountain
  • Accrued paid time off for eligible positions
  • Group health insurance for eligible positions
  • 401K benefit and generous match with immediate vesting for all staff members over 18
  • Opportunities for growth, advancement, and year-round employment

    Position Title: Creative Services & Content Specialist

    Business Unit or Department: Marketing

    Position Reports to: Sr. Manager, Brand & Marketing Operations

    Classification: Exempt - Salary

    # of Direct Reports: 0

    # of Indirect Reports: 0

    Wage Range: $65,500 - $75,000

    Benefits & Perks: Listed Below

    Hybrid work: 3 days in-office at Crystal Mountain Resort

    Date of Last Review: 1/7/2024

    Crystal Mountain is the Pacific North West's premier destination for skiers, snowboarders, and summer adventurers. We are part of Alterra Mountain Company which consists of some of the world's most aspirational brands.

    A career with Crystal Mountain is more than what you do today; it's being part of creating a community rooted in the spirit of the mountains, united by a passion for adventure, and celebrating the legendary adventures and enduring memories that mountains bring to everyone.

    Crystal Mountain delivers best in class service and adventures worthy of our extraordinary terrain and beauty.

    We are here to shape the future of mountain adventure.

    We Embrace Empowerment

    We Honor Authenticity
    We Cultivate Collaboration

    We Prioritize Purpose

    To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations will be made to enable qualified individuals with disabilities to perform the essential functions.


    The Creative Services and Content Specialist will contribute to the ideation and graphic design of compelling content and lead the delivery of creative projects across all marketing channels and departments at Crystal Mountain Ski Resort. The primary focus will be on creating designs and content to support all brand and product initiatives, the brand presence across the mountain, including signage and interior design consultation, and across all communication channels; ensuring they align with our strategic objectives and maintain brand consistency. This role is a key player in annual brand planning and budgeting by assessing annual and ongoing content needs, creating a plan to deliver those needs and assigning out/project managing content needs from vendors and third-party agencies for those that cannot be filled internally by this role.

    This position will work collaboratively with colleagues within the Marketing, Sales, Events, Partnerships and Communications Department as well as cross functional departments across the resort (Food & Beverage, Rentals, Retail, etc.) as well as the leadership team and other decision-makers to plan, develop and produce creative, high-quality marketing and guest engagement materials.

    This role's primary function is to provide graphic design services and deliver content solutions in digital and physical mediums to support marketing and communications objectives at Crystal Mountain Ski Resort.


    • Occasionally refresh, maintain, follow and enforce brand guidelines.
    • Contribute to the ideation and creation of innovative brand campaigns and individual deliverables within a campaign that resonate with target audiences and align with the company's strategic goals.
    • Collaborate with cross-functional teams to ensure seamless integration of brand messaging and design standards across various channels.
    • Continually assess work, be open to feedback and ongoing optimization.
    • Design graphics for digital ads, resort signage, posters, presentation slides, banners, newsletters, brochures, flyers, email templates, text content creation, social media and other materials as requested.
    • Occasionally perform headline copywriting, location photography, create illustrations and design and construct visual displays and exhibits.
    • Experience working with Adobe Creative Cloud applications, specifically Photoshop, Illustrator and InDesign as well as a working knowledge of commercial printing processes is required.
    • Knowledge of social media platforms (LinkedIn, Facebook, Twitter and Instagram), and ability to quickly master applications such as Asana.
    • Operates various graphic design equipment such as graphic computers, cameras and printing equipment.
    • Confers with internal clients and team members to align on a project brief, including project goals, budget and timeline as well as critical project details such as print specifications, graphic content, physical production and other requirements.
    • Ensures consistent communication and timeliness of deliverables and coordinates directly with internal and cross functional departments, keeping direct manager and VP up to date through macro weekly project status updates.
    • Writes bid specifications for jobs assigned to external vendors; coordinates production of materials with external vendors by monitoring jobs in progress, resolving technical problems, proofing material and ensuring deadlines are met.
    • Creates system for department asset organization and content library.
    • Maintains department files of completed assignments with an organized, systematic method.


      • Demonstrated knowledge of marketing practices and principles
      • Evidence of effective communication skills.
      • Experience in establishing and maintaining effective relationships with direct team and cross functional departments.
      • Experience working with Adobe Product Suites and Microsoft Office Suite
        • Experience in video editing and taking and processing photos.
        • Experience in strategic communication planning.
        • Experience in principles, concepts and practices of project management
        • Bachelor's degree in graphic design or related field.
        • Minimum 3 years' experience in advertising and/or marketing experience in a corporate brand or ad agency role.
        • Experience leading projects with cross-functional teams from different departments.
        • Demonstrate a growth mindset and be open to feedback and daily optimization.
        • Ability to work in a dynamic environment with modest supervision.
        • Ability to work under deadline pressure and handle many projects at once.
        • Project management and problem-solving skills a must.
        • Ability to think creatively and big picture while aligning brand and company goals.
        • Ability to own the brand identity of Crystal and, when speaking from or positioning, exclude any personal views, beliefs, or opinions that do not fall within the brand guidelines.
        • Advanced user with Microsoft Office suite (specifically Excel and PowerPoint).


          • Bachelor's degree in graphic design or related field


            • Minimum of 3 years' experience in advertising and/or marketing in a corporate brand or ad agency role.
            • Experience in hospitality, travel or experiential brand strongly preferred.


              • 0-5% Travel Required


                The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

                While performing the duties of this job, the employee is regularly required to walk, talk, see, hear, and operate a computer and other office productivity machinery.

                WORKING CONDITIONS

                • Position may require occasional work on evenings, weekends, and holidays, especially during winter season.
                • The ability to work for extended periods of time sitting, bending, reaching, and speaking on a constant basis.
                • Manual dexterity to operate a computer and other common office equipment on a constant basis.
                • Auditory and visual acuity to operate computers, phones, mobile devices, and basic office equipment on a constant basis.
                • Ability to work for extended periods of time sitting, bending, reaching, and speaking on a constant basis.
                • Ability to work for extended periods of time standing, walking, kneeling, pushing, and pulling on an occasional basis.

                  This job description is not an exhaustive list of all functions and responsibilities that an employee may be required to perform in this position. Crystal Mountain Resort and its affiliates reserve the right to modify, increase, decrease, suspend, and or eliminate any of the essential duties and/or the position in its entirety.

                  This job description is not an express or implied contract, guarantee, promise, or covenant of employment for any set term or duration, or for termination only for cause.

                  Employment with Crystal Mountain Resort or any of its affiliates is "at will" meaning either party may terminate the employment relationship at any time with or without cause and with or without notice.

                  This position is located in Washington, and the work is primarily in Enumclaw, WA and, as such, employment in this position is subject to the labor and employment laws of the state of Washington.

                  Crystal Mountain, Inc., and its affiliates are equal opportunity employers and maintain drug-free workplaces. All employees and candidates are reminded that Crystal Mountain Inc. and its affiliates adhere to all applicable labor and employment laws, and State, County, and City-specific labor and employment regulations, where applicable.


                  • Medical, dental, vision, life, AD&D, short term & long-term disability insurance, EAP, HSAs, FSAs, and more
                  • Paid parental leave of up to 6 weeks for eligible employees.
                  • Group Life Insurance
                  • 401K benefit and generous match
                  • Paid Time Off (PTO) policies for eligible employees to rest, relax and recharge.
                  • Alterra season pass (unlimited, direct to lift at all Alterra resorts)
                  • Alterra season pass for spouse and dependents 25 & under
                  • Free Ikon Pass for all eligible employees.
                  • Free ski-referral letters for employees to use at other mountain resorts in the PNW.
                  • Discounted skiing + riding for friends and family of eligible employees.
                  • Free group Ski & Snowboard Lessons
                    • Discounts on family lessons
                    • Free Ski & Snowboard Rentals (subject to availability)
                    • Discounts on Gear Tune-Ups, Food & Beverage, and Retail
                    • Generous discounts on outdoor gear, apparel, rental cars, etc.
                    • Employee-only Events Associated topics: blogging, communication specialist, content, correspondent, headline, journalism, newspaper, publication, writer, writing

Keywords: Crystal Mountain, Kent , Creative Services & Content Specialist, Advertising , Kent, Washington

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